DAVID COLEMAN

WORK / INFO

Zero Motorcycles

An integrated campaign highlighting the benefits of going electric with Zero.


Out of Home

Solar powered charging stations for riders to use while at work, the gym, school, etc.





Product Extension

Riders can locate stations within Zero’s app:






Guerilla

To spread awareness, we used strategically placed stickers–each speaking to a benefit of Zero. 





Experiential

A sensory immersive virtual reality experience that gives users the unique feel of riding a Zero Motorcycle: no loud engine and no gas fumes. Just you, the motorcycle, and the road.





Made with Jenna Thacker
© 2019